Also known as Affinity Analysis/Frequent Pattern Mining: Finding patterns in huge amounts of customer transactional data is called market basket analysis. This is useful where store's transactional data is readily available. Using market basket analysis, one can find purchasing patterns. Market basket analysis is also called associative rule mining (actually its otherway around) or affinity?
Classification algorithms can be used to automatically classify documents, images, implement spam filters and in many other domains. In this tutorial we are going to use Mahout to classify tweets using the Naive Bayes Classifier.áThe algorithm works by using a training set which is a set of documents already associated to a category. Using this?